The Make Healthy Normal Zone took part in the 3 day Kidtopia Festival at Parramatta Park over the weekendwelcoming thousands of kids, big and small, with fun outdoor activities, including a giant inflatable slide, totem tennis, soccer and hula-hooping. Some of our favourite sports people from football, netball and AFL came along to help spread the messages about the small steps we can take to eating healthy and getting active. Matilda’s star Caitlin Cooper visited our zone, helping us promote healthy living and eating and having a kick around with our Zone visitors.
Make Healthy Normal Zone also attracted Australian Chinese TV, TVB, and Vietnamese media Vietluan who captured the fun moments with visitors and their families and interviewed Caitlin Cooper for some tips on how to Make Healthy Normal. One of the highlights was Caitlin Cooper teaching host Vito from Australian Chinese TV how to kick a ball. Caitlin’s advice: “Do more exercise and make healthy food choices.”
Cultural Perspectives have been working on this very important campaign to bring the campaign messages to culturally and linguistically diverse communities in NSW including Chinese, Vietnamese, and Arabic communities.
Leading the CALD component of the campaign, Sarah Migliorino, Account Director of Cultural Perspectives, told the Chinese TV: “With over half the adults and 20% of children in NSW overweight or obese, being overweight or obese has become normal. Children who are overweight or obese are more likely to be overweight or obese as adults. Paramatta is considered as one of the most diverse area in Sydney with large population born overseas. Our aim is to raise awareness of the Make Healthy Normal initiative amongst families with kids, so Kidtopia at Parramatta has been a great touch point.”
To learn more CALD engagement activation that we do, please go to http://www.culper.com.au/blog/make-healthy-normal-zone-at-cabramatta-moon-festival
To learn more events about the Make Healthy Normal Campaign, please go to https://www.makehealthynormal.nsw.gov.au